On The Lookout For Corporate Logo Design Services? Be Aware Of These 3 Sly Catches!
Posted by charlestang in Business, InternetAfter completing the general procedures of getting started on a business, it was time to look into the matter of corporate logo design. One important lesson I’ve learned when it comes to company logos is that it is very common for busy business people to make a decision based on first impressions. In other words, a corporate logo design should say as much as possible about a business or product.
Realizing this, the next thing to do was to seek a reliable logo design company to develop a professional logo design that would help relay all the values my company represent. Having said that, I was not looking for a traditional logo designer because of my budget and time constraint, but neither was I in search of an amateur designer. Luckily, the internet is brimming with design companies whose work is quite good, as a matter of fact.
After searching the web and studying around 30 different design companies, I was fortunate enough to learn a few things. One of the very first things I learned was always make it a point to read the fine print. Most sites contain attractive headlines and prices but not known to many, they also come with terms and conditions. Do not be taken by these sneaky tricks. Here are 3 of the most commonly encountered ones.
Only 2 FREE Revisions
Quite a few sites display seemingly ridiculous low charges for their design services but a closer look would unveil the setbacks. Some low price deals only come with a maximum of 2 free revisions or fewer. If the logo designer does not develop something to your requirements within this limit, you may find yourself having to fork out extra until you you receive what you want. To be certain that you avoid this mess, always search for deals with at least 10 free revisions or a full satisfaction guarantee.
Price Only Includes Preliminary Designs
A lot of logo design companies use this sneaky trick as a way to generate a little extra income from many unsuspecting customers. The displayed rate only includes initial designs and does not include the final logos designs. Customers would probably have to fork out extra if they need the finalized design. You can prevent this situation by making sure that the price displayed covers ownership of the final design.
High Resolution Files
This is yet another way certain logo design firms trap you when you least expect it. This time around, the price displayed comprises everything from the initial concepts to the finalized corporate logo design. The catch is the figure does not cover high resolution files. You will find that high resolution files are necessary for printing purposes especially for company stationary such as business cards and envelops.
Do not get so easily impressed with the low charges tabled by certain logo design companies. If you think it seems too good to be true then it probably is. Do some homework just to be safe.
From the 30 or so design companies I looked at, most of them displayed prices ranging from $50 to $500 for their services. I picked the one that costs around $70. It not very difficult to find a professional logo design company that’s not out to con you. Just use the advice listed above and you should be okay.
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